A large campaign: exactly to plan, and under budget
A big, high-volume project. The buyout plan was delivered exactly — no budget overspend, 100% pass-through. And because the goods were bought below the planned price, a meaningful saving went back to the client.
High volume and strict transparency requirements
A large campaign on a big budget. The task — deliver the buyout plan with no deviation, hold pass-through and provide a transparent financial reconciliation against actuals.
Exact plan delivery and buying at actual cost
We planned buyouts strictly against the media plan and built in buying the goods at actual cost — if we manage to buy below the planned price, the saving goes back to the client through a transparent recalculation.
Deliver the buyout plan exactly, without overspending the client’s budget, and record the saving on purchasing — then return the difference on a transparent reconciliation.
Delivery to the brief
Buyouts strictly to the media plan, with no budget overspend.
Buying at actual cost
We bought the goods below the planned price and recorded the saving.
Transparent reconciliation
We returned the balance to the client with a line-by-line breakdown.
We delivered the plan exactly and returned the saving
The buyout plan was delivered exactly to brief at 100% pass-through — everything ordered made it to buyout. Purchasing came in below the planned price, and the ≈196k ₽ balance went back to the client on a transparent recalculation.
Plan delivered exactly, 100% pass-through, saving returned to the client
Plan and timeline
Key project dates and delivered volumes against the agreed media plan.