Trusty system guides
The complete Trusty knowledge base, distilled from real projects: broad methodology, platform technical breakdowns and short precise answers.
234 guides · 7 topics · Wildberries and Ozon practice only
System methodology
Broad guides on the whole topic — promotion, buyouts, SEO end to end.
Marketplace Promotion: A Systematic Guide to Growing Visibility on WB, Ozon and Yandex Market
What marketplace promotion means in 2026, how it differs from advertising and fake activity, how the 8-module MPO system works, and what it actually costs to rank a card into top results.
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Buyouts and Reviews on Marketplaces: A Full Methodology for Safe Purchases and Rating Work
What a buyout is in 2026, why binding it to a keyword decides everything, how the plateau pattern differs from the ladder, the 9 markers an algorithm uses to tell a buyout from a real purchase, and how to calculate the effective cost per review.
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Marketplace card SEO and audits: the full methodology for keyword research, diagnostics and visibility growth
How to build SEO from real demand rather than from competitors' descriptions; what the 6 layers of an MPO audit reveal; how SEO differs on WB, Ozon and Yandex Market; and how to use the free forseller AI audit from Trusty.
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What documents you need to sell on a marketplace: certificates, declarations, SGR and Chestny Znak
A full breakdown of the documents needed to launch on Wildberries, Ozon and Yandex Market: documents on the seller (sole proprietor, LLC, self-employed) and on the product (certificate, declaration, SGR, refusal letter, Chestny Znak); how to work out what your category needs by its TN VED code, and in what order to arrange it all before launching an SKU.
Read guide →Platform technical breakdown
How WB and Ozon work: mechanics, modules, platform specifics.
Wildberries Card SEO: Platform Mechanics, the 5 Indexed Fields and 3 Common Mistakes
Wildberries Promotion in 2026: Mechanics, 6 MPO Modules and a Plan
Wildberries Buyouts in 2026: Types, Risks, and 7 Safety Markers
Ozon Card SEO: Rich Content Indexing, Category Depth and the 5 Ranking Levers
Ozon Promotion in 2026: Organics, Shelves and Lower Ad Spend Share
Buyouts on Ozon in 2026: Types, Shelf Buyouts and Lower DRR
Short precise answers
Narrow deep dives on one question — open, read, apply.
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